SMS Reply Link and Enhanced SMS Replies
Use the built-in [[REPLY]] link to insert a short, clickable URL for web-based SMS Replies
Introduction
The [[REPLY]] command adds a clickable link that mobiles can use to reply for free via the web.
Why use TNZ's Reply Link?
A few benefits worth knowing about:
No reply text cost — recipients reply via the web instead of SMS.
Customise the reply page with your own branding, quick replies, selectable forms, and feature-rich replies.
Part of the TNZ service (no external system needed).
Uses tnz.nz links by default, or purcahse a custom short domain for an additional fee.
Unique links per mobile number - track who opens which links, when, and on which device, all from within the TNZ Dashboard.
How to send short links using TNZ's Reply Link
You can use Reply Link from any system. It's supported by the Dashboard, Email-to-SMS, and APIs. Simply insert the REPLY command into the SMS message.
✍️ You send
📲 The mobile receives
When clicked, the link sends the user to your landing page. This can be customised to suit your branding and requirements — see SMS Custom Landing Pages for details.
How to track clicks and opens
| From the TNZ Dashboard, select View Messages | Message Link Tracking to see reports. |
| From the TNZ Dashboard, select View Messages | SMS Received to see reply texts — these are merged with normal text replies for a seamless experience. |
Topics: SMS