Real Estate Prospecting Automated with TNZ

The Challenge: Saving Time and Increasing Event Attendance 

For a busy Auckland real estate agent, seminars and coaching events are a critical source of new clients. However, the process of filling those events was a time-consuming manual effort. Team members spent hours each week making individual calls and sending texts.

The agent needed a better way to reach property prospects with timely, relevant marketing messages to get more people attending events. TNZ helped them simplify this process by providing an easy, affordable way to send personalised SMS broadcasts and automated voice calls that effectively reach property prospects and drive them to take action.

Before TNZ, they’d tried other SMS services but found them either too expensive or difficult to use. Managing leads and message lists across different systems was time-consuming and frustrating.

TNZ Solution: Affordable, Intuitive Messaging Dashboard with Powerful Features

Switching to TNZ gave them an easy-to-use dashboard where they can upload a contact list of opted-in prospects as a CSV file and send instant, personalised SMS broadcasts inviting them to an event. 

They also use TNZ’s voice cast feature to make automated calls at scale, expanding their outreach options beyond SMS and ensuring their message is heard by the widest possible audience.

To ensure compliance and maintain a positive reputation, TNZ’s platform automatically handles SMS opt-outs. Any prospect who opts out is processed instantly without any manual intervention, keeping the agent fully compliant with New Zealand's Unsolicited Electronic Messages Act.

The platform’s straightforward interface and audience management tools helped reduce manual work and made communication smoother, eliminating the complexity and high costs of their previous tools.

The Outcome: More Efficient Workflows and Better Results

Since adopting TNZ, the agent has saved time by automating texts and reducing manual calling. They’ve seen an increase in event attendance which has helped boost sales conversions and produce measurable results.

By automating communications with TNZ, the agent:

• Saved Time Significantly: The ability to send SMS and Voice broadcasts in minutes replaced hours of manual work, freeing up the team to focus on other lead-generation activities.
• Increased Event Attendance: The streamlined outreach led to a consistent and notable increase in attendance at their seminars and webinars.
• Higher Sales Conversion: With more prospects attending their events, the agent saw a direct and positive impact on their sales figures.
• Ease of Use: The simple, affordable platform means the team can manage campaigns confidently, with the assurance of fast, local support if any questions arise.